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Thursday, April 29, 2010

PR- SPONTANEOUS DECISION

That day, again The Celebrity was saying- “you are my PRO, I have finished filming my recent film. Organize a Press Conference. But be careful, no body should be invited…no staff, no guest, just me and press. This is for my Film’s press Conference. Let the press ask anything about my film, they are free to ask. But, I won’t tell them anything regarding my film; I won’t tell tem the subject. Otherwise no body will come to the theater." Bewilder, I was, what to do? I simply arranged a press conference- asked the journalists to ask any thing, whatever they want. And…the conference was a success. Spontaneous decision, with an alert mind, works wonderfully. Here, the subject is difficult, pitch is bad to play but, you have to play- Just Play.

Kini