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Friday, April 9, 2010

P.R.- The Celebrity And Me

Film premier was being organized, media people were invited, and film stars were all over the party…it was a grand success. Boy, you have given me exactly what I wanted... The Celebrity was beaming. Next morning I was sitting with The Celebrity. He was relaxed… What you have done, till now? A question came from him, bewildered I was, all of a sudden such a strange question or outburst. Knowing his nature, I reminded him of yesterday’s function, which I’d organized…successfully. ‘If I was not there you could not have organized this function’, answer came from him. 'It was your function, which I was hired by you, to design the entire function, as your PRO, and I beleive I did it sucessfully.  If you were not there, not only this function, even your company also, would not have been there.’ 'yes, you are right'...came the answer. No complement, no encourgement. por money, that too not on time. How to move? Do not curse, do not brood. just do not let it affect you. you have ti figjt it out. How?   Difficult situation, difficult people and difficult time, keep testing your mettle. You are a P.R professional. Common sense and self control are the basic essential quality a P.R. person has to posses. It is quite possible, you might break the rule. You might say, to hell with this P.R. business. You are right. Change the rule, for a while. Follow, whatever your mind says to do. Do it… but do it convincingly. An outburst too, must be restrained… it must presentable, because you’re a P.R. professional. Even an outburst, you must be… ACCEPTED.
Kini

Saturday, March 13, 2010

P.R...Celebrity and Me- TELLING IS THE KEY

13.03.2010

‘What you’ve done…who do not know me?’ Asked the celebrity, I am working for. What happened, sometimes back, he wanted to go to Hollywood, to meet few Stars’ agents there. He wanted to cast them,in of his forthcoming film. Before the journey started, I suggested him to get his interview published in of the foreign papers…so that before he meets anybody, they should at least know something about him. Keeping in mind people’s busy schedule might be keeping them away from TV news, people do have a habit of reading news paper…early morning- I suggested,to go for a print media interview. And I managed that, successfully. After couple of months, when he came back, I went to the airport, to receive him. On our way back home…the thespian informed me that they had published the interview but- ‘What you have done… I am a famous man and who do not know me’ I was agitated but calmly I answered… ‘ you have asked me a question, what I’ve done… well it’s a fact you are a popular man, you are a star, everybody knows you…but just now you are traveling with me, this nobody knows, unless you tell them. What movie you are going to make, nobody knows, unless you tell them, what is your star cast, whom you have signed, no body will know, unless you tell them. TELLING, is the key. How you are going to tell. And this is the place…you hire us for.’

Kini

Wednesday, March 10, 2010

P.R.- Presentation Is The Key

What you can do for me, which I cannot do? Asked, a very famous personality, before assigning a job. You are a big man, a celebrity… you can do anything. But, omnipresence is not possible. You cannot present yourself at many places, at the same time. But certainly you can make your presence felt…almost every where. And for that, you do need a man, who can represent you who can convey your messages…with the same grace, who can recreate you fading image, who can inject life into it and who can create a platform, beneath… You can stand firmly, I replied. The job was given. Presentation, matters. Presentation of your thought is the art.

Kini

Tuesday, February 23, 2010

P.R.- like the show- Goes on.....

“And, at last at my wary way I cast my glance at my co- runner, who still kept the cheerful gate…tired, defeated, with a great difficulty, I asked his name…He smiled and said- I am TIME…with capitol T “, someone said correctly. Yes, you are still there in Universe, so Relationship is there…you have to maintain…come what may, you have to maintain. When acceptance becomes a compulsion, you wish or not you have to accept, expression becomes…Expressionless. And so the life goes on… What to do- You have lost strength, you have lost everything…remember Time is still cheerful, you have to be with the Time- you have to pick up where you had left, you have to maintain relationship … How? Use your P.R. skill.
Kini

Thursday, December 17, 2009

PUBLIC RELATION- ENTERTAINMENT INDUSTRY

Each day, every second Time passes; it keeps moving ahead- Yes, keeping Glamour Intact is tough. And that is the testing time for P.R. Like…101 abuses, patience too has its limit. Just remain there, wherever you are. Indulge, in whatever happening to you. Bare and smile is not easy and…that is the only way. Think twice, before choosing P.R. as your carrier. Yes, it’s rewarding too. A time comes when you are pulled from all angels and then you are smiling, you are managing you are giving result, that too with Satisfaction.
Ashok Sinha

Sunday, December 13, 2009

Public Relation- To Be Or Not To Be

14.12.09
Public Relation- To Be Or Not To Be…
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To Be Or Not To Be…What an accuracy. The famous saying, sometimes keep happening in daily life too. Everything comes to a standstill, nothing moves. Indeed, frustrating. When, acceptance becomes a completion, you wish or not you have to accept it… expression becomes a problem, sometimes- How to express? Just now unfavorable time has snatched expression from your face. Bewilderment is all over. What to do? Relax…stay wherever you are, remain there…indulge; do not allow that rough time to escape…catch hold of him. You tell him I shall not allow you to go… Indulge, remain there, feel the pain, become the pain. Try it…rough time will go. You will be relaxed. You are no more frustrated. You have come out. You have got the answer… To Be Or Not To Be.
Kini

Monday, December 7, 2009

Public Relation

An unique but a very strong tool is P.R.- at a time difficult to maintain- but it's rightly said...'when going gets tough, only tough gets going'- so... here, how I am doing my works-
My P.R. works-
•To design a concept of everlasting impression- simultaneously adhering to a self-made theory- What, When and How with a strong follow-up nature and with a habit of continuously keeping an eye on all up-coming avenues so that my result should always remain- In-Vogue/ Current-•Organized Press Conference- arranged media meet; wrote press notes; trade briefs; slogans; conducted interviews; designing entire media works for television / web / radio / print media- can write / direct- documentaries / short films / corporate films etc.•Designed, initial, Media P.R. works of the feature film ‘Sarfarosh’-•Designing media works for an Australian Media company called TMG, headed by the famous media baron Mr. David Flint, - they are coming out with a campaign- where they intend to give a platform to South Asian Talent, of any field viz. sports; films; literature etc., to be recognized globally.
AS